As if we needed an excuse for dolling out extra cuddles and cute surprises, it’s still a delight to introduce our youngsters to Valentine’s Day. What better opportunity could there be for reminding little ones of the huge place they hold in our hearts.

Childhood Sweethearts

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An adorable soft toy in the shape of an elephant. These little friends have travelled all the way from a place where elephants roam the jungles, and are now looking for a loving home. They were made by the Salesian Sisters, a group of nuns who live high up in the Shan hills, and designed by Hla Day Myanmar. 32 x 13 x 11 cm

Soft children's toy elephant

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This towel and robe set is a splendid Christmas gift for the little princess in your life! The set includes a 100% micro cotton luxury children’s towel with a gorgeous, hand finished heart embroidery and an ultra-soft reversible organic cotton muslin robe for those brisk winter months. Perfect for keeping cosy and warm this holiday season! Suitable for children aged 4-7 years old.

Heart motif towel and robe set

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Meet Baby Lilas Rose with blue eyes that open and shut and dressed head to toe in pink pyjamas & bonnet made of soft jersey. Lilas Rose has also been thoughtfully designed to be light; 32 cm in size, this baby doll is perfectly adapted for children to carry. It has a flexible soft body made of printed cotton fabric which enables it to be positioned like a real baby. The face, arms and legs are made of soft, smooth neutral-scented vinyl.

Lilas Rose baby doll

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Notched collar, Low armholes, Embroidered logo, Short sleeves, Back patch pocket(s), Side pockets, Sewn-in brand label

Pink playsuit

Purple heart string necklace

Short handle(s), Adjustable shoulder strap, Main compartment Metal buckle(s), Flower print

White floral mini suitcase bag

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Perfect for playtime! This precious cotton doll comes fully dressed with a Peter Pan collar, bow print blouse with floral bottoms, a beautiful gold fleck sheer skirt, pink braided hair and little gold slippers that your tiny ballerina will love. She has adorable neon pink cheeks and a sweetly stitched love heart mouth as well as embroidered fluttery eyes.

Delilah dolly

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This Little Dutch beauty case allows all the fun, but not the mess of real make-up! Kids learn by imitating And this lovely beauty case will inspire imaginative play. it has a pretty floral pattern and it comes with 10 different pretend play wooden beauty products.

Play beauty case

New In: Introducing the Love Heart collection, now available in the prettiest pink and periwinkle colour. An edit of sleepsuits and pyjamas for all the family as part of our Match your Mini Collection.

Pink love heart pyjamas

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It's hard not to fall in love with this fresh take on a much-loved design. Emma Bridgewater's Pink Hearts pattern gets an update on this Chilly's bottle, which is sure to be a thirst quencher. Using advanced double-wall vacuum technology, this drinks bottle is made of high-grade stainless steel and will keep drinks cold for up to 24 hours or hot for 12 hours.

Heart print drinks bottle

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Give the gift of love with these charming heart-shaped party favours. They will look amazing on your party table, or popped into party bags. They are ideal for Valentine's Day, anniversaries, engagements or weddings.

Heart pinata party favours

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Rainy days with a sprinkling of magic: perfectly paired with their favourite wellies, this umbrella is decorated with a unicorn print. This domed style will keep little heads dry - whilst still looking cool, of course!

Pastel unicorn umbrella

Unicorn themed temporary glitter tattoos.Contains 2 different sheets of dermatologically tested tattoos.

Unicorn glitter tattoos

Tie-dye frilly skirt

Made from 100% Organic Cotton featuring exclusive heart print and MC embroidery. Elasticated strap to adapt around the head.

Love heart eye mask

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Add a heartfelt detail to every project with these Pink Adhesive Heart Gems! Easy to use, simply peel your gem away from the clear plastic backing and press it down to the project of your choice! It's an effortless way to add extra detail and dimension to your designs.

Pink heart gems

A Love Hearts Tie Headband in a heart print fabric, with a hand tied top knot, this headband is designed to provide a comfortable fit for little heads.